Completed 2025
Brand Animation Development & Campaign Creation
Client: Hostelworld

Around this time was when I started to lose count with just how many Hostelworld campaigns I’d animated, but this one shows a very noticeable increase in level of refinement over the earlier in-app messaging and this or that? campaigns. It’s not that there’s a massive change in animation style, but rather that the animation in here feels more sure of itself and flows in a much smoother way. But don’t take my word for it – check them all out for yourself and send me an email with a detailed 1500 word breakdown on which one you prefer. 

This campaign was created in two sizes: (16×9) and (9×16), two variants, and six languages – resulting in x120 promos.